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Jun 21, 2010

Introducing our Newest Representative

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We are pleased to announce the appointment of Lanée S. Burns as our Los Angeles sales representative for the hospitality industry. Lanée brings 12 years of experience in this field and has worked in a variety of capacities from project manager for a purchasing organization to independent sales representative for textiles, carpets and specialty lighting.

Lanée is a solid performer with a proven track record of commitment to excellence in both sales and customer service.  No matter the size or scope of the project, her clients have come to expect top-notched results and follow through.

As an independent sales consultant, Ms. Burns’ firsthand purchasing experience gives a unique sensitivity to timeline and budget demands.  “Sales success in a service industry like hospitality means having the highest standards. Whether it’s a 700-room hotel or a 30-room hotel, customer service is paramount to creating satisfied customers,” says Ms. Burns.  Commitment, experience, and exceeding clients’ expectations form the foundation for Lanée. is please to have Lanée S. Burns join our team and we look forward to helping her expand her presence within the hospitality industry.

Jun 15, 2010

On the Road Again

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Our client, Pacific Logistics Corporation, asked us to install their logo, web address and phone number on their latest 53′ trailers and bobtail trucks. They also asked us to remove some existing graphics from some of these trailers. There were a total of 18 units for this project.

No project of this type gets done without a little preplanning ahead of time. Photomation Account Executive, Ralph Love, met with the client prior to the installation and taped a full size sample graphic to one of trailers and one of the bobtails. This gave PLC the opportunity to see the graphics on the units to determine and fine-tune the exact positioning on the final installation.

Installation was performed on Saturday and Sunday so that the trucks could be available for their normal weekday operations…to get them on the road again.

Jun 8, 2010

Korbel Headlines at Amphitheater

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Our client, Brown-Forman, wanted to promote their Korbel brand at the Verizon Wireless Amphitheater in Irvine, California. Working with our Digital Imaging VP, Brian Mundy, we developed multiple logos, layouts and designs to put the Korbel champagne name in prominent locations throughout the venue.

The centerpiece for branding is a concession stand known as the “Korbel Bar.” Brian created over a dozen logo options for the client to choose from. One was selected and installed in a backlit sign above the stand.  We also used adhesive vinyl wallcovering to enhance the back wall of the concession stand. On the side wall, facing patrons as they enter the amphitheater, we created a large banner graphic to show off the Korbel brand.

Double pole banners, with graphics created by Brian, were used throughout the venue to promote brand awareness as were a couple of self-standing displays that had 3M 180C applied to them. Lastly, menus boards with a stage theme were created and installed in mulitple concession stand locations.

Both the amphitheater management and our client are very happy with the branding results. That deserves a toast of champagne!


Jun 1, 2010

New Graphics for Nu Vision

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Our client, NuVision Federal Credit Union, needed to update new branches they had recently acquired with their brand.  Jennifer Tai, Marketing Specialist for NuVision, and Photomation’s Specialty Graphics Consultant, Francisco Flores, worked together to convert five former E1 Financial Credit Union branches to NuVision Federal Credit Union branches.

To begin the transformation, we fabricated new acrylic holders for their disclosure forms and installed custom wire hanging systems for the 30″×40″ wall graphics.  DigitalMaster™ Prints, printed on Fuji Crystal Archive paper, were mounted to 3/16″ Black Gator and hung on the cable system.  Next, we custom wrapped cabinets and walls with 3M 180C adhesive vinyl with 8520 laminate. On the branch windows, marketing graphics were installed using see-thru window perf material.

Installation work was done with a minimum of disruption to the branch operations and it totally transformed the look of each NuVision branch! NuVision Federal Credit Union now has 15 branches located throughout Southern California and Arizona.

If you need a new look in your office, give us a call.  We’ll be happy to transform your vision into reality!


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