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Feb 24, 2009

Celebrating One Year Together

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With this edition, Knowledge Bytes turn one year old. It is hard to believe that a twelve months have passed so quickly. We appreciate you allowing us to share each week some of the more unusual projects we do for clients like you. Over the past year we have written about a wide range of creative solutions we have provided to our clients.

From our very first edition where we talked about putting “Casts” on pillars at Honda Center to last week’s Knowledge Bytes where we wallpapered a restaurant, we have covered a lot of ground in the last 52 weeks. We’ve wrapped funny cars and Zambonis. We’ve framed jerseys and showcased the “Life of a Chip.” We’ve laid on our back to wallpaper ceilings and we’ve ridden in lifts to install graphics on windows 75 feet in the air. We’ve even had one of our own employees at the Beijing Olympics!!

We do this not to boast, but to show you the depth and breadth of our services and our commitment to you, our valuable client. We do it because we believe it is the best way to show you all of the unusual graphics we create here at Photomation. We hope you have enjoyed the last year of Knowledge Bytes. You can always access past editions on our home page at www.photomation.com. We’ve also put together a short movie showcasing all 52 Knowledge Bytes. Click on the image below to start the movie. We hope you enjoy it. Thanks for celebrating one year together!

Click on the image below to start the movie.

Feb 17, 2009

Improved Atmosphere Improves Sales

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Our client, Charley’s Grilled Subs, approached us with a need. Their brand new store needed some graphics to improve upon their freshly painted walls. Working with our Graphics Consultant, Francisco Flores, we developed a large mural where we would wallpaper one wall of the restaurant.

We created a collage of images depicting sights all along California’s coast. Printed wall size, these images make you feel like you are in each of the picturesque locations. Using 3M 180C with an 8520 laminate we applied the graphic early one morning before the store opened for business. The change in atmosphere was dramatic. Our client did not have to wait long to hear what customers thought about the new wall graphics.

Some of their comments were; “The wall looks great!”, “I love it!”, “It totally changes the way the place looks.”, “I love the Golden Gate Bridge section, it makes me feel like I am there.”, “They did a good job of mixing in the different areas of California.”, “Great idea to put that on the wall!”

In addition to the nice comments, Charley’s has also seen an increase in sales. An improved atmosphere leads to improved sales. If you need to spice up your atmosphere, give us a call. We’ll go to the wall for you!

Feb 10, 2009

Creative Packaging Solution

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Our client, Nissan North America, had us do several graphics to go into their booth at the Chicago Auto Show. For safe shipping of these graphics, we suggested an economical crate; a crate that uses cardboard instead of wood on the outside. To open it, you just remove about a dozen screws to gain access to the carefully packaged graphics. The twist was the client had no access to a screw gun and only wanted to open the package with a knife.

Our production and shipping staff came up with a solution…use heavy-duty staples on one side of the crate and use tape on the other! The brilliance of this solution is in it’s simplicity. The client received the crate intact, was able to remove the graphics and get them into their booth in time for the show.

Feb 3, 2009

Wraps for any budget

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Our client, Oliver Migneco, first came to us to add some vinyl lettering and a few cut-out graphics to his vehicle to promote his growing distributorship business. As the designing process progressed, he wanted his design to have more, “WOW”, as he put it.

Working within his budget, we created a design that covered from the doors to the rear of the vehicle. All of this was communicated to our client while he was out of the country. Using e-mail we were able to show several layouts and get an approval on a final design.

We produced the graphics on 3M 180C with 8519 overlaminate. As luck would have it, it was raining on the day of installation. We moved the installation inside our facility and wrapped the vehicle you see above.

Rain or shine, big budgets or small ones, we will make your vision come to reality. Whether you just need lettering, a partial wrap, or a complete wrap, we’ve got you covered. Give us a call and let us show how we can make you look good, on any budget.


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